The Great "-DB" Call Sign Illusion: What Internet Radio Operators Are Really Paying For
Private registries are selling digital radio stations their own call letters. But do those letters carry any legal authority, and are buyers paying for something they never needed in the…
Your Clock Isn’t Killing Your Audience
The problem isn’t the clock. It’s what the listener hears when the good stuff isn’t there. The real problem is what listeners hear after the music stops. I read a…
Go Listen Somewhere Else. Then Come Back.
Streamz 100.5 sells streaming activity as listener control. Its post-launch ratings give the hype something to answer for. A radio station should give people a reason to listen. That is…
PD Breakdown: AI Is a Tool, Not Your Art Department
When it comes to AI, I have a love/hate relationship with its use. When done correctly, AI can be an incredibly useful tool for broadcasters. It can help stations streamline…
Just Because It’s on the Alternative Board Doesn’t Mean It Belongs on an Alternative Station
Every week I make it a point to scan the new music that’s being serviced to Alternative radio. Sometimes I find a hidden gem. Sometimes it’s an established artist taking…
The Great iHeart Reset: What This Week’s Layoffs Tell Us About Radio’s Future
By Jason Davenport The radio business had another difficult week. iHeartMedia announced a programming realignment that touched stations across the country. The company described the plan as a step toward…
The Walls Are Gone: How Digital-First Broadcasting Is Replacing Legacy Media
For decades, broadcasters lived inside carefully defined boundaries. Radio stations fought for listeners within a signal footprint. Television stations competed inside designated market areas. Newspapers dominated the communities where trucks…
The Mountain and The Machine
How XloungeRadio Stayed Independent While Birmingham Mountain Radio Went Corporate There’s an irony buried deep in Birmingham radio history. A station born as a rebellion against corporate radio eventually became…
Montgomery Radio Listening Habits: What The Nielsen Numbers Are Really Saying
Spring 2025 Through Fall 2025 Trends And Predictions For Spring 2026 The latest Montgomery Nielsen ratings reveal something both familiar and increasingly important about radio listening in Central Alabama: Montgomery…
Rebuilding Rock Radio Without Breaking It
Why rock radio is starting to reposition itself before history repeats Something is shifting in rock radio, and most people are just starting to notice it. Recently, outlets like RadioInsight…